It aims, for instance, to predict a person’s purchasing decisions, what questions an analyst might ask on an earnings call or what the reaction will be to a corporate announcement or a product launch.
Investors were Index Ventures, Bain Capital Ventures, A*, Hanabi Capital, Fei-Fei Li and Andrej Karpathy.
Co-founders are Joon Park, Michael Bernstein, Percy Liang and Lainie Yallen.
“At Simile, we have built the first AI simulation of society, populated by agents based on real humans,” says Simile, “our research pioneered the field of AI-based simulation, creating generative agents to prove that it is possible to simulate real people with high accuracy. We are now developing a foundation model that predicts human behavior in any situation, at any scale.”
Simile trained its model on interviews with hundreds of people, transaction records and academic reports on behavioural analysis.
